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01Case study · Fashion & Retail

Banbithi.

Search and conversion work for a heritage textile brand whose challenge was presentation, not product. Reworked product pages, sharper keyword targeting, automated shipping and a cleaner content structure make the collection easier to find in search and easier to understand once shoppers arrive.

Client
Banbithi
Industry
Fashion & Retail
Banbithi store homepage with its ‘Mani ke Gaon’ collection banner

02Challenge

The challenge wasn’t the product — it was how it was presented online.

03Execution

  1. 01Optimised product pages
  2. 02Improved keyword targeting
  3. 03Added automated shipping
  4. 04Refined the site’s content structure

04Visuals

Banbithi bestsellers grid of Kantha sarees
Banbithi bestsellers grid of Kantha sarees

05Results

Better search visibility, improved engagement and more product enquiries.

— Growth Atom case study
06Next projectAmogha by Mallika Social media creative for a silver jewellery label
Grid of Amogha by Mallika social media posts featuring silver jewellery

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